The appeal of RSS feeds (or Web feeds) still seems limited to a geeky slice of the online audience. Steve Rubel at Micro Persuasion has a succinct analysis of a new Forrester Research report on trends in RSS use.
Some highlights:
RSS adoption among consumers is at 11% up from just 2% of users three years ago...
Here's the kicker, though. That might be all she wrote for RSS' growth track...
Still, while feed adoption may have crested the idea of online opt-in communications is just getting going. The Facebook newsfeed, Twitter and Friendfeed are perfect examples of opt-in vehicles that bring content you care about to you.
